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Transformation into a Data Enterprise

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Design and Implementation of Data Driven Business Models in the Automotive Industry

This white paper takes a look at the characteristics of fully-fledged data-driven business models that go further than smart services. We show the impact in a business model canvas for one exemplary case to answer the following two questions:

  • How can automotive enterprises foster needs-oriented business models using data?
  • How can automotive enterprises exploit data as a stand-alone-product?

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