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The certification is part of our strategy to reduce over 50% of CO2 emissions by 2026 and to offset all unavoidable emissions.
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Sharpening the business model of a plastic recycling marketplace
In just a few weeks we helped a recycling marketplace to overcome their current demand and supply imbalance by sharpening their business model. This allowed the client to focus on high-value transactions and tackle the current quality and trust issues in the market. With a new problem-solving hypothesis and detailed market analytics, we were able to work out strong competitive advantages and determine customer lock-in effects for our client.
50%
Reduced business friction
(CAMELOT Business Friction Index)
80%
Higher market revenue potential
3
New key platform features
22%
Lower churn target
The marketplace faced the typical supply and demand dilemma (imbalance) leading to missing out on potential transaction opportunities. In addition, the product complexity and inconsistent quality of recycled plastic asked for additional support functions to unlock potential opportunities. The nontransparent and fragmented recycling plastic market made it difficult to focus on the transactions along the value chain which had the highest potential to be improved and disrupted by a marketplace.
We take our clients’ confidentiality seriously. While we’ve anonymized their names, the results are real.
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