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Last month CAMELOT was featured as Gold Sponsors for ASUG’s Enterprise Information Management Conference held in Schaumburg, IL.  The three-day event offered a variety of sessions covering hot topics including artificial intelligence and machine learning, data quality, innovations to SAP solutions, and the future MDM roadmap. Among these presentations was a panel discussion moderated by CAMELOT’s US Head of EIM, Marc Hoffmann, titled “Achieving MDM Excellence is a Journey: Experiences, Leading Practices and Future Visions”. The panel featured four notable participants, including Mike Alvarez, Director of Information Architecture, Cardinal Health; Stephanie Taylor, Data Governance Manager, ConAgra Foods, Kelli Grothen, Director Integrated Services, Eli Lilly and Kevin Leman, Director, Foundation Master Data at AbbVie.

As these experts come from a variety of industries, the discussion offered relatable experiences for almost every member of the audience, who valued the panelist’s predictions for the future of master data management in their respective spaces. Beginning by reviewing where MDM stands today, the session evaluated why MDM is expected to become more important and how data management professionals can take the necessary steps to prepare their organizations. Attendees gained valuable takeaways as each panelist shared their key learnings and challenges, as well as their current MDM strategy and Roadmap. To conclude, the panel took questions from the audience as the conversation shifted towards how master data management is expected to be impacted by AI, Big Data, and other trends.

It was evident throughout the conference that topics such as AI were important to many of the companies in attendance, and they were prioritizing efforts for advancement in this area. Real-life use cases for AI and MDM already exist and are continuing to grow through new technical capabilities in storing and processing data and the availability of large data sets.  CAMELOT helps customers discover AI use cases, asses the change impact on processes, organization and IT, and enable the MDM future for them from the initial ideation to the final implementation of AI-based solutions. Learn more about CAMELOT’s Information and Data Management capabilities to see how your organization may benefit.




Marc Hoffmann
Head of Enterprise Information Management North America

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