As a response to increasing turbulence and volatility on buying and selling markets, companies in the chemical industry are reviewing their business strategy inducing transformation and restructuring. The study examines the question what transformations turn out successful and what essentially leads to this success. To this end, Camelot analyzed the performance of more than 30 chemical companies from the most important chemical segments and identified the recipes for success of the “Top Transformers”. The study is rounded off by best-practice case studies.
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