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CAMELOT named Digital Champion 2021

Focus Money and Deutschland Test acknowledge CAMELOTS’s role as digital pioneer

Mannheim, 03/08/2021 In a recent study, business magazine Focus Money and Deutschland Test determined which businesses were best equipped to deal with future challenges: the Digital Champions of 2021. CAMELOT Consulting Group, consulting specialists for integrated value chain management, are among the winners in the consultancy sector. Crucial for achieving this top spot were outstanding competence and future-proof positioning in the areas of digitalization, technology, and innovation.

“Even before Covid, we consistently used our technology expertise to advance both our innovative digital consulting offering and our own digital transformation,” says Dr. Josef Packowski, CEO of CAMELOT Consulting Group, commenting on the award. “This has benefited customers and employees alike, and not just since the onset of Covid.”

Intelligent analytics tools

Included in CAMELOT’s digital consulting offering are analytics tools based on cutting-edge technology, which accelerate analyses and improve decision making processes. The CAMELOT Demand Analyzer, for instance, uses statistical forecasts and machine learning algorithms to optimize companies’ supply chain planning. This process also incorporates important external data, such as in the context of a correlation analysis with Google searches, holidays and Covid-19 cases. As a further example, CAMELOT’s Carbon Footprint Analyzer helps companies to reduce their global carbon footprint by identifying factors which lead to increased CO2 production along the value chain.

Equipped for the paradigm shift in consulting

At the beginning of the Covid-19 pandemic, from one day to the next, consultation projects were forced to continue on a remote basis. Thanks to extensive prior investments in digital infrastructure and the development of methodological expertise in virtual project execution, CAMELOT was well placed to manage client projects on an entirely virtual basis with the same high quality.

“What we are currently experiencing is the beginning of a paradigm shift in consulting from a strong focus on the on-site presence of the consultants in the client company to a more flexible combination of on-site and virtual project support,” explains Josef Packowski. All our consultants have certified methodological and tool-based expertise in remote consulting projects. We are optimally prepared for the paradigm shift.

For the study Digital Champions 2021, the Institute for Management and Economic Research (IMWF) analyzed some 13,000 companies across a wide range of sectors in the categories digitalization, technology, and innovation. The study was carried out on behalf of Deutschland Test and Focus Money and with support from the Hamburg Institute of International Economics (HWWI). The intensive investigation combined AI-assisted social listening of more than 400 million online sources with a direct survey of 10,000 of the biggest companies using an online questionnaire.

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